Magia Latina Radio is a Mexican radio station that focuses on broadcasting Latin music, including genres such as salsa, bachata, reggaeton, and cumbia. It caters to a diverse audience that enjoys vibrant, rhythm-driven music from across Latin America. The station also features entertainment segments, cultural content, and interactive listener participation. It operates as a platform for celebrating Latin culture and connecting communities through music. Specific frequencies or locations of operation may vary depending on the region in Mexico.